Client overview -

Pocket Rocket has worked with Willmott Dixon on multiple projects across the business to support and deliver the following; Strategic planning, Social Media Training, Brand and logo development, Content Creation, Online Event Management, and Campaign Development.

Challenge -

Our latest project together involved working with the frameworks managers (Direct) to provide strategic guidance and direction, enabling the development of specific targeted messaging across all priority sectors and advice on how to improve the quality and comfort level within the team when collating and creating content for social media.

The objective of this project was to increase the quality, frequency and effectiveness of content created by the frameworks team to drive awareness of success stories and case studies to both internal and external audiences.

Solution - 

Pocket Rocket delivered a series of workshops (both online and face to face) to drive, define and prioritise market sectors for the frameworks managers to focus on. Our unique 5 step workshop process facilitated the development of key marketing messages for each of those sectors along with clear action plans and KPI’s to measure success.